The Blog

As the leaves change color and the air turns crisp, it's the perfect time to refresh your email marketing strategy. Fall offers unique opportunities to engage your audience with seasonal content and promotions. From autumn-themed templates to timely offers, here are the best email marketing strategies to boost your business this fall.

1. Embrace Autumn-Themed Templates

Visuals are a powerful too...

Unlock the Secrets to Irresistible Email Subject Lines: Boost Your Open and Click-Through Rates!

Hate to be the bearer of bad news, but there is no one-size-fits-all when it comes to crafting subject lines that get clicked. 

However, I CAN share with you the themes and learnings that have surfaced through 16 years of email marketing and sending literally BILLIONS of marketing emails.  

A few th...

I've pulled together a holiday gift guide (for every budget) for those incredible boss-babes in your life who effortlessly transition from boardrooms to playrooms.

Every item has been vetted and tested by ME!

And each has a five-star rating ⭐⭐⭐⭐⭐ in my book. 

These ideas are budget-friendly picks that the women in your life are bound to not only adore but actually use on ANY buying budget.

Let...

The holiday buzz is real, and if you're ready to make your holiday emails a powerhouse of profit, you're in the right spot. 

$1.7 TRILLION is expected to be spent this holiday season. That's insane and that's enough of a pie, you need to be sure to take your slice by having a holiday email promo plan that drives conversions. 

Let's dive into how to create effective holiday campaigns! 

Ste...